NatureBox In Bag Voucher
NatureBox had a complex marketing/fulfillment challenge. They were starting to offer a handful of SKUs in retail (versus 100+ online) and wanted to drive customers from retail to online (and vise versa). Worked with retail and online stakeholders to design a voucher that could go in any bag. The goal was to communicate two distinct offers unified by a cohesive look and feel. The solution was “mini booklet”. Open and use the left side online with a unique code. Tear-off the right side to use at your local store.